Food
Annie's Super! Mac is mightier by the mouthful
Annie’s has recently welcomed Super! Mac to their lineup — the only protein mac and cheese made with certified organic pasta on the market containing 15g of protein and 6g of fiber per serving.
In a world where hectic schedules often dictate our meals, finding a balance between convenience and nutrition can feel like a compromise. Enter Annie's Super! Mac — the ultimate weeknight solution that delivers all the cheesy goodness your family loves, now with an extra boost of nutrition and ready in under 10 minutes.
The Need for Innovation
The creation of Annie's Super! Mac wasn't just about crafting another mac and cheese. It was about reimagining a beloved classic to meet the demands of today's health-conscious consumers.
“We heard from parents that they were seeking more protein in their kids’ diets,” said Kristi Tallerico, Annie’s Sr. R&D Food Scientist. “Through extensive consumer research, we identified a need for options that kept kids fuller longer and more satisfied.”
Thus, our R&D journey began with the goal to amplify the nutritional profile of our family-favorite Annie’s Mac without compromising on taste.
A Balance of Flavor and Nutrition
Our research and development team set out to identify a protein source that delivered on Annie’s natural and organic brand values and offered the same quality, texture and taste as our traditional Mac.
Yellow peas met that criteria. When combined with wheat, this high-protein legume provided the closest match to our original Annie’s organic pasta recipe, but with 15g of protein and 6g of fiber per serving, making every bite of Annie’s Super! Mac satisfying and nourishing.
Annie’s Super! Mac is available in two beloved flavors – Real Aged Cheddar and White Cheddar. Mac lovers can pick up a box of the creamy, cheesy goodness at retailers nationwide.
Good for You and Good for the Planet
But the goodness doesn’t stop there. At the heart of Annie's Super! Mac lies a carefully curated blend of wholesome ingredients that also cultivate a healthier planet. Yellow peas not only provided a protein solution for mac lovers, but advanced Annie’s longstanding commitment to support organic farmers.
The innovation behind Annie’s Super! Mac generates a market for organic farmers’ yellow peas, a crop that naturally builds soil fertility between wheat growing seasons. This helps support organic farmers who follow farming practices that eliminate synthetic nitrogen fertilizers, which in turn reduce greenhouse gas emissions, benefiting the climate. The results – a protein mac and cheese that is good for you and good for the planet.
Made with organic pasta and real cheese, Annie’s Super! Mac is the hero of mealtime. For more wholesome magic, head on over to annies.com or follow along on social @annieshomegrown for inspiring recipes everybunny will love!