monster cereal boxesThey were an innovative pair when they debuted in 1971.

Count Chocula was the first chocolate-flavored cereal with chocolate-flavored marshmallow bits.

And Franken Berry was the only strawberry-flavored cereal on the market.

In 1972, along came Boo Berry,  the first cereal that tasted like blueberries.


40 years and counting

Monster cereals have found a life of their own, sustained by bloggers and video sharing sites such as YouTube.
monsters cereal characters

Boo, who?

The first boxes of Boo Berry included a glow-in-the-dark sticker.
booberry glo in the dark

© 2014 General Mills Inc. All Rights Reserved | An Equal Opportunity Employer