We’ve updated our Privacy Policy. Please note we also have new Legal Terms which require all disputes related to the purchase or use of any General Mills product or service to be resolved through binding arbitration. For more information on these changes, please click here.

IMPORTANT: We’ve revised our Privacy Policy and Legal Terms. Learn More.

General Mills baking products

Baking products

Baking is synonymous with Pillsbury – the market leader in the $1.6 billion refrigerated dough category.

But Pillsbury is just one baking solution that General Mills provides.

There's also our time-tested staples Gold Medal flour, Bisquick and Betty Crocker.

We keep preparation of cuisines outside the U.S. simple, too, with brands such as V.Pearl in China and La Salteña in Argentina.


Betty Crocker thumbnail

Betty Crocker

The First Lady of Food
Bisquick thumbnail


For a homemade touch
Gold Medal thumbnail

Gold Medal

America’s No. 1 flour
Jus-Rol thumbnail


The United Kingdom’s pastry pioneer
Knack & Back thumbnail

Knack & Back

Part of Germany’s breakfast culture
La Saltena thumbnail

La Salteña

The taste of Argentina
Pillsbury thumbnail


Poppin’ Fresh baked goods
Pillsbury thumbnail

Pillsbury Atta

First flour to market with seven grains
yoki brand thumbnail


Nourishing Brazil since 1960
product locator thumbnail

Product locator

Find General Mills products near you Go
nutrition information

Hard-to-find products

Search online, have it shipped. Go
betty crocker homemaker heart


Betty's 'Homemakers of Tomorrow' Go
baby in background with birthday cake in foreground

No. 1

Enter the 'smash cake' Go