General Mills mission banner, man, woman reviewing document


Each day our products and actions touch the lives of millions of people worldwide.

Our mission is to make lives healthier, easier and richer. General Mills is Nourishing Lives.

  • We make lives healthier by delivering important nutrients and increasing people’s intake of whole grains, by providing foods that contribute to a heart-healthy diet, and by helping people manage their weight. 
  • We make lives easier with convenient meals and packaging, and foods that provide nourishment on the run.
  • We make lives richer with foods that add fun or help to create a special moment with family and friends.

Our values help us achieve this mission. >>  



2014 General Mil;ls company overview thumbnail


General Mills at a glance (pdf) Go
2014 global responsibility thumbnail


2014 report on our progress (pdf) Go